Saturday, May 14, 2011

Number of cellular phone subscribers on the rise.

The cellular phone subscription witnessed constant growth in the country amid intense price war and services by operators, crossing 105 million mark in February with addition of 2.37 million new users in the first two months of 2011.

Pakistan Telecommunication Authority (PTA) latest update statistics showed that total number of cellular phone SIMs has increased to 105.151 million by February with the tele-density reaching 63.2 percent. The cellular operators’ aggressive services offers with constant falling tariffs have attracted a number of new and old users to become subscribers of different networks. The total subscription of mobile operators in the current fiscal year registered a tremendous growth with the increase of 5.96 million on the networks of different operators from July to February.

On an average, 0.85 million SIMs were sold in seven months of current fiscal year, PTA figures reported.

Telecom analysts termed the market performance in terms of subscribers’ growth as tremendous because of better-than-expected increase in overall base by five operators.

They said the number of subscription has increased substantially compared with number of users as different calls and SMS packages attracted a number of mobile phone users to avail services of every operator.

Mobile phone user’s choice of purchasing connection of more than one cellular operator depends on quality of services, international and local call rates, SMS bundles, mobile Internet and friends and family packages, they said.

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